Based in the UAE, BOLDtalks annually hosts presentations and talks by expert speakers on topics that benefit the general public and the local community and raise awareness on some of today's most critical issues: environment, humanitarian crises, illnesses and numerous other socially relevant issues.
Flip Media has actively supported social causes and initiatives. As a digital partner to BOLD2010, Flip Media was commissioned to build BOLDtalks.com to raise awareness and promote the annual BOLD2010 event. The website served as a key medium for organizers to present their event to followers and participants from across the globe.
The design and information architecture across the site required a precise, highly technical build. Flip integrated its proprietary web content management system, Navisite, to enable the client team to easily and quickly manage pre and post-event marketing and promotional content. The website is also integrated with a paid registration facility, which has proved immensely valuable to organizers in facilitating participation. The website is now the primary medium to promote all BOLDtalks events throughout the year.