Established in the 1950s, Ahmed Seddiqi and Sons has grown into one of the UAE’s most iconic and prestigious companies, providing UAE and international customers with over 50 luxury brands. Along with real estate projects the core focus of the company is providing luxury watches to customers. The luxury brands are world famous such as Rolex, Patek Phillipe, IWC, Hublot and Guess
The group had identified the need to redevelop their corporate presence in order to provide an innovative and engaging brand presence which positions Ahmed Seddiqi & Sons as a dynamic, exclusive and luxurious brand. There was also a need to educate the general public on Ahmed Seddiqi & Sons offerings as the brands it carries.
The new website lets website visitors have a journey to explore and educate themselves about Ahmed Seddiqi & Sons history and its watch brands. The appearance is elegant, sophisticated and modest and allows customers to feel overwhelmed by luxury. Furthermore, the new website builds a positive impression about Ahmed Seddiqi & Sons and aims to make customers buy their watches.
The website, driven by Flip’s content management system Navisite, allows for non-technical users of Ahmed Seddiqi & Sons to manage the website content such as adding new watch brands, press releases, images, videos and promotional offers.