Abu Dhabi Finance, owned by leading Abu Dhabi institutions, focuses on mortgage financing in GCC. Their mission is to become a leading innovator in mortgage solutions and services with a specific focus on delivering superior client service.
Flip was commissioned to design and develop the company's corporate website to complement the company launch and to introduce ADF, their products and services. The new website needed to position ADF as fresh & unique in the market with transparent, straight forward & personal offerings, while still maintaining a professional & corporate feel.