Portfolio: Aabar PropertiesReal Estate

• Aabar Properties LLC
• April 2011
• http://www.aabarproperties.com/

When Aabar Properties LLC appointed Flip Media as their digital agency, a critical element missing from their plans was a website to underline their impressive achievements in Abu Dhabi's real estate sector.

Even as Aabar believed it was the right time to tap Abu Dhabi's growing demand for quality housing, it recognized the importance of a corporate website to emphasize its quality and reliability as a real estate developer and service provider.

With upcoming world class developments and a target group ranging from luxury home buyers to middle class tenants, Aabar Properties required an attractive and inviting website to capture consumer interest and translate that interest into business.

While a phased approach allows Aabar Properties to rollout the website in stages, using Flip's CMS enables it to control information. The first phase highlights the company's iconic projects and upcoming phases will host comprehensive investor relations information, enhanced news and media sections, and future developments. For now, the Aabar Properties website is set to capture the imagination of online audiences with some of the most anticipated realty developments in Abu Dhabi.