Flip Media and Emaar celebrate their 300th anniversary.
Flip Media successfully delivers its 300th project for Emaar in a milestone for a working relationship that has seen both creative and commercial success.
Capping a successful three-year relationship, Flip Media successfully completed its 300th project for Emaar, which represents a milestone for both the largest property developer, and the largest interactive agency, in the Middle East.
“Emaar and Flip are very similar in terms of our culture,” explains Flip’s Regional Account Director Yousef Tuqan Tuqan “we’re both young, ambitious and fast-paced organizations driven by a passion for what we do.”
“We are so proud of everything we have achieved to date with Emaar, in terms of delivering award-winning creative work but also measurable, accountable campaigns with proven commercial success. Emaar was an early adopter of the Internet, and has staked its leadership position in a medium that has until recently been largely ignored by its competitors.”
According to Senior Account Manager Mazen Abou Hatab, the agency’s Real Estate practice leader, “this milestone is a testament not only to the depth of our relationship, but also to the importance that Emaar have placed on using the Internet to raise brand awareness and drive sales.”
“Far from being considered a ‘fifth wheel’, Flip has worked with Emaar as a strategic partner to develop strategies and projects in parallel with their other communication agencies, both in Dubai and in Emaar’s international markets.”
As both Emaar and Flip continue to grow and develop into the future, both parties are confident that the 400-project mark is not far away. Says CEO Martin Diessner “we are pleased that Emaar has chosen to continue its relationship with us into 2008, and we look forward to another year of delivering creative and commercial success stories for Emaar.”
