Middle East`s first Internet Media Association announce

Posted on August 30, 2004 at 09:59 am

Regional partnership established between Flip Media and INTERMA to raise awareness on intellectual property and IT laws and to setup venture capital fund for entrepreneurs in the digital media sector

20040830_PR_INTERMA_partners_with_Flip_Media.jpgFlip Media and INTERMA are proud to announce their regional partnership agreement to promote and develop the highest standards of practice in digital marketing on the Internet throughout the Middle East.

The partnership will initialize the development of region-wide activities related to the interactive media industry, in particular conducting seminars and workshops targeted at the academic and corporate sector. The focus will be on raising awareness on Intellectual Property and IT laws, assisting in the development of local skills to venture into the Internet domain and to create a Venture Capital Fund for entrepreneurs in order to encourage innovation in the Internet Medium.

Martin Diessner, development director, Flip Media Dubai, explains: "Flip Media is an interactive specialist agency that has a strong interest in educating the market when it comes to understanding the online medium. As a leader in digital marketing, we do have a responsibility to create awareness in this market and to make the Internet an accepted medium for the business and consumer segment."

"We want to create a platform for research on issues and technologies related to the Internet", explains Mostafa H. Farroukh from Beirut based Internet Media Association INTERMA. "Our partnership with Flip Media is the first milestone achievement in this process, and we are looking forward to setting the standards of practice in online marketing on the Internet together", he adds