Interesting developments on the net, cool new stuff by Google & Co., and whatever else we come accross whilst browsing instead of getting some sleep.
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3rd September 2006
Foster’s Beer. TV out, Online 100% in
In a world first, Foster’s Beer have announced the removal of all of their TV advertising presence and shifting a budget of USD 5 million online after a struggle to reach their target audience of 21-25 year old males. The company has bought
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22nd August 2006
If the web was a 15-year-old boy, what would he do online?
He would spend all his time sharing pictures on Flickr, watching videos on Youtube, interacting on mySpace and talking on Skype. Of course, none of this would happen if he lived in the UAE.
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20th August 2006
15 sites that changed the world.
15 sites that changed the world since the WWW was created 15 years ago. The question is: are there 15 sites that changed the Middle East?
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7th August 2006
Apple 10.5 Leopard to reveal its spots tonight
With the Apple World Wide Developers Conference (WWDC) only a few hours away, the rumour mills are going crazy. What is Apple bringing out next. A few clever ads are already making the circuit, taking a leaf from the last developers conference when
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21st July 2006
Seek the evidence at Puma.com
Over the weeks leading to the world cup Puma has been running a teaser TV advertising Campaign probing viewers to 'Seek the evidence at puma.com'.
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